What is
Idea பட்டறை?
Idea பட்டறை is an event for polishing startup ideas targeted towards young founders. The event happens in a workshop format. Be ready and open to receive critical feedback on your idea – we call this “ Startup Tear Down”.
The objective of Idea பட்டறை.
The goal of the pattarai is to take out the rough edges and get your ideas polished for pitching to potential investors, customers and also for hiring your founding team.


Who should attend?
This is open only for aspiring or existing startup founders who have ideas they want to pursue seriously. Ideally, we expect two founders from the same company can attend as a team. an exception if you are a single founder.
Hosted By
Suresh Sambandam

Founder & CEO of Kissflow
Leading Software firm.

Convenor of Dream
Tamilnadu Organisation

Member of Tamilnadu's State Planning
comission for Industrial Transformation
Member of Tamilnadu's
"Future of IT" advisory committee

What you will learn in this Workshop!
Understanding and refining your ideal customer profile (ICP)
Get deeper clarity on your ICP’s needs and wants
Unique value proposition of your solution to the ICP
Validating your idea against opportunities and threats
Understand market size (TAM / SAM / SOM)
Unit Economics
Organizing your pitch
Presenting your pitch in under 7 mins
Network with other fellow founders
Learn to work with startup CEOs / mentor

Jan, 29th 2022

Time 9 am to 6 pm

Venue Announcing Shortly

Agenda
No. | Timeslot | Event Description |
---|---|---|
01 | 10:00 -10:20 | Framework of an Ideal Pitch: What should it contain? How should it be delivered |
02 | 10:20-11:00 | Case Study based Learning Evolution of an initial pitch / idea into a compelling pitch through 2 real life examples. |
03 | 11:00-12:30 | Preparation Workshop The event is organized by splitting them into teams of 12-16 members each. The teams work on redefining their business pitch. Applies the learnings from the previous session and takes help of peers and the mentor assigned to the group. |
04 | 12:30-15:00 | Peer Presentation Each group presents their pitch within the group based on the framework to each other and their mentor and receive feedback. At the end of this session each group will pick 1 nominee from their group to present in the finale. Working lunch will be served |
05 | 15:00-16:00 | Shaping the Nominee Each group will have to nominate one best team to present before the audience. Refine the selected company pitch and showcase that particular company. |
06 | 16:00-18:00 | Final Presentation Presenting the final business pitch and also explaining their business pitch evolution story (4 Min to present, 2 min for Question) |
07 | 18:00-18:30 | Concluding the event & wishing well. |
Event Price
The goal of the pattarai is to take out the rough edges and get your ideas polished for pitching to potential investors, customers and also for hiring your founding team.
Rs. 999
One Founder Team
Rs. 1499
Two Founder Team
Rs. 1999
Three Founder Team